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Wendy's add hot chips to the menu

Supplier: Perfect Fry
02 May, 2018

The roll-out of Perfect Fryers into 150 Wendy’s stores was successfully completed in October and early indications are extremely positive.

“Based on sales from the trial sites and sites that installed machines prior to the roll out, the return on investment is potentially going to be very fast for many owners” according to Michael Brick, General Manager of Meris Food Equipment

Wendy’s was purchased in mid 2014 by Supatreats Australia.  Supatreats introduced a range of new products, including hot chips, to assist in revitalising the brand and appeal to a broader target market.

“Hot Chips are a universal product that appeal to multiple market segments in all seasons. The Perfect Fryer is perfect for the Wendy’s environment as it has a very small footprint and is able to be used in kiosks due to its in-built filtration system.” said a Supatreats spokesperson.

“We are looking forward to continued growth and development of the Wendy’s brand with an enhanced food offer”.