The answer largely depends on the clientele you're trying to attract, but here are some thought starters to get your alcohol-free adventure on the road.
The Designated Driver list
This is not only a good marketing ploy; it flags your establishment as a responsible venue. Your list should have all the standard fare – Coke, Fanta, Sprite, tonic, orange juice – and some middle ground adult flavours.
Lemon, lime and bitters is a great alcohol-free bar drink for adults. It has a bitter, grown up taste and can easily be drunk all night. Showcase a few of your fun list to finish off your DD list.
The tried and true fun list
While we haven't got room for recipes – you can easily Google those – here are some interesting, popular or exotic creations you might like to try.
Club soda and lime. Shirley Temple. Roy Rogers (sometimes called Dolce and Gabbana). Arnold Palmer. Baptist Boilermaker. Boston Cooler. Nada Daiquiri. End Wrench (also known as a Michelangelo). Gunner. Jefferson. Mock Champagne. Rock Shandy. And last but not least, the Virgin Mary, basically a Bloody Mary without vodka and otherwise known as a Bloody Shame!
The kids list
Family restaurants can add significantly to the family dinner experience with a range of tasty and visually exciting drinks for kids. Give them the 'wow' factor with sparklers, long straws, fruit, flowers, crazy glass shapes and whatever else you can think of.
Drinks like this become a birthday cake-style event and create memorable moments sure to keep happy families coming back for more.
Create a signature alcohol-free drink
Do you have a signature alcoholic drink? Why not create a signature alcohol-free one as well. Have some fun with it. Try weird and wonderful combinations until something clicks. Avoid anything too sweet if the idea is to create a profitable concoction patrons are happy to drink all night.
Encourage responsible drinking
It goes without saying, but doesn't hurt to repeat. A diverse and enticing array of alcohol-free drinks can only increase your chances of getting through the day and night trouble free.
